Retail Expansion for Bosley Professional Strength

Bosley Professional Strength is expanding its retail presence, as the entire collection of products will be stocked at Ulta and Beauty Brands stores across the country.

“Hereditary hair loss affects millions of Americans, yet so many let their thinning hair go untreated,” said Bosley Professional Strength president Eric McLemore. “With this expansion into the retail market, we are taking the brand one step further and bringing an entire collection of solution oriented products directly into the hands of our consumers.”

The Bosley Professional Strength collection, launched in January 2010, includes daily-use thickening products for color-treated and non-color-treated hair, volumizing styling products, and healthy hair treatments. In 2012, the brand added five new products: Healthy Hair Rebalancing & Finishing Treatment, Hair Thickening Fibers and Non-Aerosol Hairspray & FiberHold Spray.